Welcome to Smarter Marketer

In this weekly podcast, James Lawrence, co-founder of leading digital marketing agency Rocket, and co-author of the Amazon #1 bestselling book Smarter Marketer, will be interviewing key figures in the marketing industry to give you the latest trends, best resources, and tactical marketing advice. Stay tuned for our first episode!

Co-Founder of multi-award winning Australian digital marketing agency Rocket, keynote speaker and co-author of the 2019 Amazon Australia’s #1 best-selling marketing book Smarter Marketer. Finalist in 2019 and 2020 B&T Marketer of the Year. James’ 15-year marketing career working with more than 500 in-house marketing teams inspired the 2019 release of Smarter Marketer. It introduces 11 golden rules to help in-house marketers thrive in an ever-changing digital world. Smarter Marketer has been endorsed by marketers at some of Australia’s leading brands, like Hubspot and KPMG.