Government Marketing Agency
Your Trusted Government Marketing Agency with Public Sector Experience
Amplify your message, drive positive change and make an impact with Rocket Agency.
Rocket is your trusted partner in taking your government agency’s message to the right person at the right time cost-effectively, making an impact and driving positive change in society. Our team is experienced in dealing with the complexities involving multiple stakeholders, at times complex approval cycles and the need to potentially collaborate with other agencies involved in your project.
Rocket Agency is included on the panel of digital marketing providers of multiple government bodies. Our team of strategists, along with SEO, PPC, Paid Social, Creative and Email specialists will help you navigate digital campaigns and deliver marketing excellence every step of the way.
Case Studies
Rocket has helped a wide range of organisations drive remarkable marketing results.
Launch Your Winning Marketing Campaign with Australia’s Best Digital Agency for Government
As a leading marketing agency, Rocket Agency provides solutions to your specific needs.
Customised digital marketing strategy
Expect a tailored digital marketing roadmap designed to reach your specific audience effectively. At Rocket, we take the time to understand your mission and devise a plan to reach the right people at the right time to make an impact with your message.
Powerful and cost-effective campaigns
We understand the importance of fiscal responsibility in the public sector. Rocket will help you maximise your marketing budget for optimal results. Our team of seasoned marketing experts specialises in crafting campaigns that pack a punch without wasting media budget.
Seamless collaboration with other agencies
Government projects often require collaboration with multiple agencies. Rocket Agency has a stellar track record of coordinating efforts with other organisations to create synergistic marketing campaigns. We ensure your timelines align seamlessly, so your message remains consistent and impactful.
Project management prowess
With a meticulous eye for detail, we navigate through government projects, orchestrating complex campaigns with multiple stakeholders, ensuring seamless coordination, efficient resource allocation, and on-time delivery. Rest assured, your government marketing campaign is in capable hands with Rocket.
Clear jargon-free communication
You can expect jargon-free communication from Rocket every step of the way. We provide clear and concise progress reports throughout campaigns, ensuring you and your team can easily track performance metrics and understand the impact of our efforts.
Navigating through restrictions
Striking the right balance between compliance and creativity is crucial for government agencies. Rocket will help you navigate the regulatory landscape effectively while delivering compelling and impactful marketing campaigns that resonate with your target audience.
Industry-recognised digital agency
Our government marketing services
Digital strategy
We meticulously plan and execute campaigns that adhere to regulatory frameworks, ensuring your government agency's goals are met while maintaining compliance. Rocket will help set a custom digital strategy detailing everything from channel selection, targeting, budget management and reporting frameworks.
SEO
Rocket will help you strengthen your visibility on search engines with an SEO strategy that captures all ranking opportunities effectively. We deliver on-site, off-site and technical SEO improvements along with content for government sites, navigating through site restrictions.
PPC
Expect brilliant campaign performance with careful targeting, budget management and channel selection across Google and Bing with our pay-per-click campaigns. Rocket maintains strict adherence to regulations, ensuring transparency and accountability in your government advertising spend.
Email marketing
Ensure the stickiness of your message and promote higher engagement with your government campaign by launching an effective email marketing campaign. Rocket’s specialists will take the pressure off you by developing your email communication strategy, copy, design and development effectively.
Creative and copy
Bring your government agency’s message to life with brilliant campaign assets. Our Creative team is adept at producing visually appealing and conceptually sound marketing creatives. Spark engagement and trust with display, copy, videos and more with Rocket.
Why choose Rocket as your government marketing agency?
We’re a digital marketing agency of 50+ digital specialists with a proven record of delivering excellent results for government agencies across NSW and ACT.
Proven government experience
Our team has worked with government bodies including various councils, ACT Government and AusTrade, to deliver comprehensive outcome-focused marketing campaigns. Rocket has delivered excellent results across those campaigns.
Multi-channel expertise
Rocket’s team of specialists is skilled at executing campaigns across multiple channels, including SEO, PPC, Paid Social and Email, along with developing creative assets that generate ROI and deliver high engagement rates. This ensures that your campaign can be managed within one umbrella.
Project management experts
The team at Rocket understands the requirements to provide an air-tight scope of work, provide jargon-free communication, an open feedback loop and crystal-clear reporting. You can expect 100% transparency while working with Rocket.
Government marketing panel
Rocket has been selected to be on the digital marketing panel for a number of government bodies. Our experience and expertise are proven, so you can be confident that you’re dealing with the best in the industry who are absolute professionals at digital marketing.
Webinar: Digital Marketing in Australia 2024
Join us for a live, moderated 60-minute webinar presented by James Lawrence on changes to digital marketing in 2024. Understand attribution and data challenges, AI and how to balance brand and performance ads. Get 8 actionable steps to get digital right in 2024.
Partner with Rocket and drive exceptional marketing results!
Let’s talk
Speak to one of our Senior Consultants to clarify your government marketing objectives.
Kick-off marketing campaigns
Work with our expert marketing team to bring your government campaigns to life.
Drive your message and engagement
Celebrate as your message reaches the right audience and compels them to take action.
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Visit Our Offices
Our Sydney office is located in the creative heart of Surry Hills, just a 3-minute walk from Central Station. You'll find Rocket's second home in QV Melbourne, right near the State Library. If you're nearby, we'd love to catch up over a coffee.
