Media Week + Rocket | Free Webinar

Digital Marketing in Australia 2024

LIVE: Wednesday, 19th June 2024 | 11 am AEST

LIVE: Wednesday, 19th June 2024 | 11 am AEST

2024 is set to be an interesting year for marketers. Big changes to data, privacy, ad platforms and consumer behaviour have all impacted digital marketing. 

What has delivered marketing ROI in 2023 might not deliver in 2024. As always, your digital marketing strategy needs to evolve.

Join James Lawrence, Host of Australia’s #1 Marketing Podcast for a brand-new webinar loaded with examples and actionable tips on how you can get better marketing results in 2024.

What You'll Learn:

  • Digital Landscape: Major changes in Australia in 2024
  • Changes to Ad Platforms: Google Analytics 4, Google Ads, Meta and more
  • Attribution Challenges: How to make marketing decisions when data is not decisive
  • Privacy Changes: Navigating cookie-less digital marketing
  • AI: Examples of how Rocket Agency is using AI for digital marketing
  • Brand vs Performance: Where should you spend your marketing dollars
  • Eight Pragmatic Steps: What can you do to get digital right in 2024

Register now!

James Lawrence Square Headshot
James Lawrence
Host | Australia's #1 Marketing Podcast: Smarter Marketer
Co-Founder & Director | Rocket Agency
James has a 15-year marketing career working with more than 500 in-house marketing teams. This inspired the 2019 release of Amazon Australia’s #1 best-selling marketing book, Smarter Marketer. This book has been endorsed by marketers at some of Australia’s leading brands, including Hubspot and KPMG. James was also a B&T Marketer of the Year finalist for two consecutive years.

James has delivered keynotes at:

TEC
Elcom
Adnews
ACT Government

Praise for James' Digital Marketing Webinar

"The session was awesome, you clearly know how to construct and deliver content well."
Emma Grant
Group Account Director
MYOB
"Thank you for steering away from jargon and explaining yourself in a clear, concise manner."
Rainer Trefz
Account Director 
RUN Creative
"Thank you for your webinar this morning – such helpful, interesting and engaging content!"
Kelly Schulz
Marketing & Communications Manager
Glass Jar Australia
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